It is important for CMA member companies to grow and be creative. Finding ways to bridge the gap between credit and sales or the competition is key to success. This year, CMA created an award to honor innovation in the credit management profession.
Joe Lucas, and his company SRS Distributing, created an application to assist his sales team in prospecting new accounts while out in the field. Joe is also a volunteer for CMA, and has recently been named to its Board of Directors. It is our honor to award the first CMA Innovative Member of the Year to SRS and Joe Lucas for creating the “prospector app.”