Experian creates a new global business line, Experian Decision Analytics

Integration of credit risk and analytics business of Experian-Scorex with Experian’s fraud and identity solution businesses

Experian®, the global information solutions company,  has combined the Experian-Scorex credit risk and analytics business with its fraud and identity solutions business to create a new global business line –  Experian Decision Analytics. 

Experian Decision Analytics will provide better and more integrated services for its clients across the globe, delivering a complete set of proven solutions to tackle credit risk management and fraud challenges throughout the customer life cycle.

Decision analytics is the process of managing and enriching customer data to enable organisations to make the right decisions for each customer, tailored to their individual circumstances, in order to maximise profitability and performance of each relationship. Spanning every aspect of the customer relationship, this includes targeting the right prospective customers and making fast, accurate and consistent decisions about applicants, through to appropriate customer management and reducing losses by quickly identifying higher risk customers for effective collections activity. 

Experian’s fraud and identity solutions include the market-leading Hunter and Detect credit application fraud services, Authenticate, for the authentication of identities of individuals transacting over the Internet, and anti-money laundering solutions.  Experian provides fraud and identity solutions throughout the United Kingdom, Australia, South Africa, the Americas, Europe and the Asia-Pacific region.  Integration of these solutions into Experian Decision Analytics will enable the global business line to expand their availability further into new markets as consumer credit grows in global markets, and to address the strategic risk and fraud challenges faced by lenders in these markets.

Elio Vitucci, Managing Director of Experian Decision Analytics, commented: “Our clients will benefit from the synergies between our fraud and credit risk expertise by having all the tools to manage their customers with just one proven provider of decisioning technology.  At the same time, we will be better placed to develop new solutions for the effective management of the complete customer cycle.” 

Gary Wood, Managing Director, Fraud and Identity Solutions, Experian Decision Analytics, added: “With fraud a major problem for our clients, Experian Decision Analytics is able to provide the right tools to tackle it and to minimise its impact whilst ensuring that our clients meet their business objectives and make the right decisions for the right customers.”

About Experian Decision Analytics

Experian Decision Analytics’ enterprise-wide solutions combine data intelligence, predictive analytics, decision-enabling technologies, strategy optimisation and consulting services to enrich client data and allow organisations to maximise profitability and performance from their customer relationships. Its fraud and identity solutions enable clients to prevent fraud at all stages of the customer lifecycle – from authentication and application fraud through to transactional and open account fraud. 

Experian Decision Analytics works closely with clients in more than 60 countries across diverse industries, including financial services, telecommunications, retail, leasing, automotive, insurance, government agencies and utilities, enabling them to make billions of customer-focused decisions annually. 

With over 20 years experience in fraud and identity solutions, the company has clients worldwide and collaborates with organisations, associations and trade bodies to further develop data sharing schemes and support new fraud prevention initiatives. 

As part of the global Experian Group, Experian Decision Analytics has more than 30 years experience of managing bureau data, adding intelligence to that data and delivering analytical solutions. It maintains connectivity with more than 70 credit bureaus around the world and, with offices worldwide, is uniquely qualified to support local, national, regional and global businesses.

Experian Group Limited is listed on the London Stock Exchange (EXPN) and is a constituent of the FTSE 100 index.  It has corporate headquarters in Dublin, Ireland, and operational headquarters in Costa Mesa, California and Nottingham, UK.  Experian employs more than 12,500 people in 34 countries worldwide, supporting clients in more than 60 countries.  Annual sales are $3.1 billion (£1.7bn/€2.5bn).

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